The Bläuel story is a fascinating one - a story full of good will, great ambition and positive energy.
From Bläuel's extremely humble beginnings in the late 1970s when Greece was still a somewhat distant and exotic land, to the present-day triumphs in a country which today sets an example to all its European neighbours, Bläuel's story has a wonderful moral, for it is the essence of the human spirit and it is the endeavour for something better, something greater, in a world where much good is still needed and sought-after.
"What do olives have to do with all this?" you may ask. Quite a lot actually, if you consider the fundamental importance of good food and health, agriculture, the environment and rural society - attitudes, philosophies and ways of living which directly and indirectly affect us all on a daily basis. Where it was once the norm, organic farming has become a luxury, a specialty, a quirk, a radical thought, a sociopolitical tool. This 'new' way of thinking today gives us something better and greater. Forward-thinking and progressive, the Bläuel enterprise is a perfect example of companies to come. The atmosphere at our headquarters is one of extreme ease and efficiency. Composed of a small group of diligent professionals who interact like a friendly family, ours is a winning team, through and through. Bläuel people have a great ethos, pouring love into everything we do, and placing enormous emphasis on working in an environment which is organised, structured and positive.